Dinner Is Served

Our Story

My family loves weekends away and with two young children we tend to seek out cute self-contained country cottages – in NSW snow country, the Hunter Valley, or one of the seaside villages on the north coast (can you tell we’re Sydney based?). Self-catering works for us because we can fix the children a glass of warm milk late at night or boil an egg and make a little pile of vegemite soldiers early in the morning without disturbing anyone else. The kids can make as much noise and mess as they like without having us rein them in all the time. Best of all, my husband and I can drink our fill of wine over dinner without a care in the world because the bedroom is only a few steps and not a car journey away. On the drive home after a weekend away not so long ago, my husband starting musing about how amazing our weekend had been. The kids had fallen asleep in the back of the car and a lovely, cosy quiet had descended. Mentally, I’d gone into planning mode for the busy week I had coming up at work and was only half listening to him chatter on about how lucky we’d been with the house, how quick it had been to walk to the beach, and how relaxed he felt, when it dawned on me that I didn’t. Feel relaxed, that is. I felt resentful. My weekend has been spent driving to and from the grocery shop, an hour-and-a-half round trip, cooking meals and tidying the kitchen. I didn’t feel relaxed or recharged at all. I felt exhausted. When I said as much, he couldn’t have been more shocked.

My husband’s great. He’s kind, supportive and an amazing dad to our two children. But no matter how hard we try, when we go away, the lion’s share of the meal planning, grocery shopping and cooking still seems to fall to me. And my frustration doesn’t stop there. I resent having to buy pantry items at inflated holiday-town prices, stuff I already have in the cupboard at home, and in packet sizes that exceed our three-day escape needs. If we eat out (that’s one way to avoid the kitchen and cooking, right?), we’re on a pre-schooler’s time frame (try 15 minutes on a good day, even with the colouring pencils, toy cars and story books that appear magically from my bag) and at the behest of a toddler who seems to thrive on his mini meltdowns. I don’t have anything against ordering in a takeaway but it’s not always possible to get deliveries if you’re chosen that romantic rural retreat 10 kilometres along a dirt road and as much as I love pizza (it’s a lifelong love affair) I don’t want to eat it every night we’re away. So, do you get where I’m going with this? I figured if I felt like this, surely others did too and I started dreaming about weekends away in cute country cottages where on my arrival the fridge was already stacked with tasty, healthy home-cooked meals that only needed to be reheated come dinner time; where there was a delicious selection of wines on the sideboard and everything I needed for a cheese plate in the making. That’s the story of how Dinner is Served was born. It’s not just about buying meals; it’s about everyone, especially you, getting more out of your family holiday and having the time to pour a glass of wine, enjoy the sunset, read a book or even just to stare into space. Of course, now that I’ve started Dinner is Served I don’t have any time for that. But I hope you do. Enjoy

We bring delight

Our mission is to become the leading meal delivery service provider across Australia, delivering to holiday destinations in each state and with a reputation for delighting customers by providing freshly prepared family meals, outstanding Australian food and wine to holiday self-service accommodation across Australia.

We deliver the luxury of time

We aim to give the luxury of time back to women on holiday, the shared enjoyment of beautiful family meals and the convenience of eating at home with children while removing the stress of meal planning and grocery shopping. Because it’s your holiday too.

Keeping it local

We partner with local chefs and restaurants to make our fresh meals. This allows us to not only support a local established business but to make sure that our meals are made fresh, with locally sourced ingredients and delivered within a day.

Empowering women

Our founding directors are women and from director level down and all the way through our partnering, suppliers, producers, sourcers and consultants we look to partner and support with female led small businesses. We focus on taking care of our primary target customer demographic by not only providing first rate service and quality, but also by promoting female leaders first.

We love what we do

From customer interactions to dealing with produce providers, we strive to be easy to do business with. Being polite, clear in our expectations and explanations and always looking to delight. We want to be the buyer and the seller that people love to work with.

Supporting regional Australia

Dinner is served! originated from a love of travelling to regional Australia, we hope that our service will allow more families to experience these regions and towns. One of our greatest pleasures was discovering local wines and food and this has helped shaped what we offer. We partner with Australian wineries, cheesemakers and small producers to deliver these to your self service accommodation door for you to discover and enjoy.